Oregonians experiencing food insecurity have limited access to fresh fruits and vegetables, which are vital for overall health, nutrition and prevention of chronic disease. People are best positioned to choose healthy options when they are accessible, convenient, and culturally resonant.

Double Up Food Bucks (DUFB) is an Oregon program that allows the Supplemental Nutrition Assistance Program (SNAP) participants to double their SNAP dollars when they buy fresh produce at the grocery store or at farmers’ markets. This program supports Oregon farmers and strengthens local economies. For every dollar a SNAP participant spends on fruits and vegetables, they receive an additional dollar to spend on more fruits and vegetables, up to $20 per visit. Because the DUFB program is a new program, many SNAP participants are unaware of it and its benefits.

This year, the Olseth Family Foundation is supporting the Oregon Food Bank’s efforts to expand awareness of and participation in the Double Up Food Bucks program through increasing outreach to individuals facing food insecurity.

The Olseth Family Foundation’s Initiative surrounding food and housing security aligns with Oregon Food Bank’s mission of eliminating hunger and its root causes, because no one should ever be hungry.